AD/AS investigations

ENSURING FAIR COMPETITION
In the European Bicycle Industry

Unfair trade practices such as dumping and illegal subsidies pose significant difficulties for European manufacturers, distorting competition and threatening the industry's sustainability.

The European Bicycle Manufacturers Association (EBMA) actively supports Anti-Dumping (AD) and Anti-Subsidy (AS) investigations, working to ensure that EU trade defense measures maintain fair market conditions for European bicycle producers.

WHAT ARE
AD & AS Investigations?

Anti-Dumping (AD) Investigations:

These are conducted when a company exports a product to the EU at a price lower than its normal value in the domestic market, a practice known as “dumping.” Such actions can harm EU industries by undercutting local businesses.

Anti-Subsidy (AS) Investigations:

These occur when a non-EU government provides financial assistance to its exporters, allowing them to sell products at unfairly low prices in the EU market. This can distort competition and damage EU industries.

When the European Commission receives a valid complaint from an EU industry with sufficient evidence of dumping or unfair subsidies causing injury, it launches an investigation to assess:

  • Whether the imports are dumped or subsidized.

  • The extent of injury to the EU industry.

  • The causal link between the imports and the injury.

  • Whether imposing measures aligns with the EU’s interests.

If these conditions are met, the EU can impose duties to counteract the unfair pricing and restore fair competition.

WHAT DOES
EBMA Do?

EBMA actively engages in AD and AS investigations to defend the European bicycle industry against unfair trade practices. By collaborating with the European Commission and providing evidence of dumping or subsidies, EBMA helps ensure that appropriate measures are implemented to maintain fair competition and support the industry’s growth. Here are main activities:
  • Collaborates with EU institutions to provide evidence and industry data for trade defense investigations.

  • Advocates for fair trade policies that ensure European manufacturers can compete on a level playing field.

EBMA'S ROLE
In Key Trade Defense Cases

2019 – Anti-Dumping Duties on Chinese E-Bikes

EBMA played a key role in the European Commission’s decision to impose anti-dumping duties on electric bicycles imported from China. The investigation found that Chinese manufacturers were selling e-bikes at artificially low prices, harming European producers. As a result, the EU imposed duties ranging from 18.8% to 79.3% to counteract these unfair trade practices.

2025 – Extension of Anti-Subsidy Duties on Chinese E-Bikes

To maintain fair market conditions, the EU announced in January 2025 that anti-subsidy duties on Chinese electric bicycles would be extended for another five years. This decision was based on continued evidence of government subsidies distorting the European e-bike market, reinforcing EBMA’s commitment to ensuring long-term industry stability.

By supporting these investigations, EBMA safeguards European manufacturers from unfair pricing strategies that undermine local production, investments, and jobs.